Why the cost of the jacket depends on the producer of the fluff
Meteorologists predict that winter of 2021 will be harsh cold. Many consumers have quite well prepared for this by buying a number of products such as down jackets to cope with the arrival of strong cold weather.
Purchase down jacket - responsible task. In other words, when consumers buy down products, they should pay attention to the fluffiness and the powder content, and the higher the down content, the higher the fluffiness and the higher the quality of the down jacket. In the international market there is a set of quantitative indicators for "fluffyness" and "Pooh content" - the greater the number, the better the thermal characteristics of the fluff. On the contrary, "origin and climate" should not be a direct reference indicator for consumers when evaluating the warmth of downeam products. For example, the interface fashion can be seen in the Bosideng Tmall flagship store. When the brand presented several new down jackets in 2021, he specifically stressed that the goose fluff was imported from Europe, and also used the slogan "born in a cold place, it best understood warmth" to emphasize that imported goose fluff preserves heat.
It can be seen that, although the origin of the fluff is not directly related to the warmth of the jackets, the indication of the origin of the fluff is likely to be a very effective marketing technique, especially in the luxury industry.
In marketing of luxury items, we often see how luxury brands emphasize product characteristics, such as the origin of raw materials and strict selection of materials. For example, Swiss watches, leather products and exquisite Italian production jewelry, champagne and red wine of French production and so on.
Looking back to the jackets industry, it can be said that China is the world's largest producer, exporter and consumer of the fluff and down products. According to the Food and Agriculture Organization of the United Nations (FAO), China's duck economy accounts for 60.49% of global production, and 85.8% of the world. Thus, as a by-product of the breeding industry of geese and ducks, Chinese raw materials for the production of fluff also constitute a significant share in the world.
On the other hand, although the production of a fluff in Europe and the United States is small, there are certificates of third-party international organizations and approval of international quality conformity standards. These certificates increase the value of the finite goods of the brand. Therefore, the underscore of the down of the fluff can reflect the cost of goods. Um código promocional para uma aposta de acumulador de hóquei no gelo grátis, composta por três ou mais eventos — https://olimpiadatododia.com.br/news/b_nus_de_c_digo_promocional_1xbet_at_____130.html Código Promocional 1xBet con este puedes recibir un bono exclusivo del 100% de hasta 130€ en apuestas y un paquete de bienvenida exclusivo de 1950€ + 150 giros gratis desde casi cualquier país donde te encuentres. Podrás usar estos bonos en apuestas deportivas, apuestas deportivas en directo, póker, casino en directo, casino, deportes virtuales entre otras opciones Recuerda verificar los términos y condiciones.